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Md Mostakim Hossain
16 de jul. de 2022
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Promote it in your email newsletter. Promote it on social media (if you have the budget, invest in social ads to increase your reach). Advertising Continue reading below Chances are that the people who discover and share it missed it the first time. Promote your content if you want more people to see it. 10. Content update works As an example, Vox.com conducted a repost experiment. They asked their editors to update and republish a total of 88 articles over five days. "So we've edited the text to be up-to-date and accurate," according to Vox's Matthew Yglesias. “We changed the title if the author felt that the old title didn't work very well. We added new information. We added new ideas. We rewrote the sections that were hanging around. The result is that some parts are mounted virtually identical to their hair masking service original shape. Others were almost unrecognizable. » Advertising Continue reading below Result: Updated articles generated 500,000 page views. So yes, the content update works. Summary Most content fails. All content eventually loses its value. That's why updating your old content has a lot of benefits with quite minimal effort. Updating your content can result in better search rankings, more links, more traffic, social shares, and new customers discovering you. Don't forget 'marketing' in 'content marketing'! In this episode of Marketing Nerds, Caitlin Rulien sits down with SundaySky's Jim Dicso to talk about personalizing content and what makes it cool versus what makes it scary. Jim also covered how to properly personalize content, what platforms to use, and what tactics brands should avoid. Jim Dicso on cool vs creepy content personalization | SEJ Here are some transcribed excerpts from their discussion, but be sure to listen to the podcast to hear it all: Advertising Continue reading below Why more brands are focusing on content personalization One of the things we've identified in our conversations with most major brands is that they've realized that customer intimacy is increasingly becoming the strategic and competitive way to differentiate their business.
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Md Mostakim Hossain

Md Mostakim Hossain

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